e-news may|june 2008
in this (extended!) issue:
When does sharing our news become showing off? We're not sure, but we suspect we're about to cross the line. The two main phrases used this issue are 'NEW' & 'NOW SHOWING.' Read below!
Sorry for the delay in launching the eco, fair-trade, sexy underwear, but the reality is, that's a lot of qualities to get into a pair of knickers! We are currently working on an alpaca prototype. And no, it won't make your bottom look like a llama's behind, trust us! We will give an update asap.
Other quick news to share, because it's not all about us ... www.lifegoggles.com are running a 'great green giveaway' - 100's of fabulous green products are up for grabs. Gadgets, toothbrushes, webcams, t-shirts ... so take a look, you might be lucky enough to win a betty bag & poppy purse from our own adila collection.
Annie Lennox launched a new single this month 'sing out sisters' to raise money for TAC, a South African group promoting awareness amongst women about AIDS. As the adila (just & fair) collection is produced and designed in South Africa, we are offering our support by giving away 25 free downloads, click here to receive your copy. Just state 'Annie Sings' we will know what you mean...
|
| |
adila sparkling bags on sale in covent garden ...
The nice people of Ganesha recently launched a store in Covent Garden. Their new home is the shop front of Africa Centre, so they thought it would be nice to add a few African products to their collection. We were delighted to get involved. We have said many times before, the internet is our home. However, the beauty of our Xhenoga bags can only be fully appreciated when held. It is then that you fully understand the hours of skill that have created this jewel-like product. These aren't just handbags, this is art!
If passing through Covent Garden head to King Street. You will see Ganesha from the market square, our pink Kunye Kube is in the window, you cant miss it!
Click to view the full range ...
|
 |
 |
The adila 'frida' range on sale at the National Portrait Gallery (London) ...
As most of you know, adila is not yet 2 years old. We have learnt a lot in our first months, most importantly ... "you can't stand alone". The fair-trade world is as competitive as any other retail industry - to stay out there you need to join forces with other liked-minded people.
We're fussy though, preferring to choose our friends carefully, and we are very pleased to count the National Portrait Gallery amongst them.
Our first range, soon to be on sale at the Gallery, is the 'Frida Portrait Collection'. They will of course be sold with our own special jute pouches, ribbons and swing tags, telling you how and why this special collection (designed by Beverley Price) came about.
Click to view 'Frida Kahlo collection' ...
|
 |
new 'picasso' table ware ...
The works of Pablo Picasso inspired our new collection of funky tableware. Thousands of tiny beads have been hand strung and carefully entwined into the design. Clever use of colour allows you to mix and match with our Abstract and Circle designs. Create your very own Picasso masterpiece at your next dinner party. A handmade, fair-trade and eco-friendly product, produced within a community project in South Africa.
Click to view full interior range ...
|
summer 2008 e-art exhibition now open ...
Altaf Kramer was born 1946 in Amsterdam. Beginning his studies at the Free Academy Psychopolis in The Hague during the 1970's.
This is our 3rd e-art exhibition and (we feel) contains Altaf's most inspired work to date. Altaf's style continues to evolve as he explores the use of colour, abstract forms and symbolism to create works of true beauty and emotion.
Altaf's work is part of the private collection in the Museum of Modern Art in Amsterdam and, we are glad to say, also showing at adila (just & fair).
Click to view full e-exhibition
|
 |
 |
new jute packaging ...
Whether purchased as a gift, or a treat for yourself, all products from the adila collection will be carefully hand wrapped, packaged and tagged free of charge. We have recently added jute pouches to present our jewellery.
why jute ... ?
Jute fibre is 100% bio-degradable and recyclable making it very eco-friendly.
Jute leaves are consumed in various parts of the world. It is a popular vegetable in West Africa.
Jute is a rain-fed crop with little need for fertilizer or pesticides.
Jute can be grown in just 4-6 months.
Jute looks and smells good!
|
| |
|
|
